What you'll learn

✓ America’s native spirit: the story and the law ✓ From grain to white dog ✓ New charred oak and the rickhouse ✓ Straight, Bottled-in-Bond and reading the label ✓ Serving bourbon neat, on the rocks and in cocktails

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Who it's for

Bourbon fans, curious drinkers and hospitality staff who want a quick, solid introduction. No experience needed. You must be of legal drinking age (18+ or the legal age where you live) to take part in the tastings.

Curriculum

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Your certificate: Certified Bourbon Cowboy™

Pass the final exam and you receive your Certified Bourbon Cowboy™ certificate, signed by Christian Esser, Director of Education, Academy of Wine & Spirits. Add it to your CV and LinkedIn profile and show guests and employers what you know.

Christian Esser, Director of Education, Academy of Wine & Spirits

Meet your educator: Christian Esser

Christian Esser is the founder and Director of Education of the Academy of Wine & Spirits, winner of two LUXlife Hospitality Awards 2026 (Caribbean & USA): Best Luxury Beverage Education Provider and Hospitality Training Excellence Award. A Wine, Spirits & Sake Educator with formal training in viticulture and winemaking, he brings 20+ years of experience across 43 countries. He founded The Rum Ambassador, the first international rum certification, with WIRSPA, and led wine programmes at Grand Old House, Ortanique and Cayman Spirits Co. Christian Esser is an official Whisky & Gin Educator (Whisky Ambassador UK). Liquid Lively Fun

Award-winning education

LUXlife Hospitality Awards 2026 · Caribbean & USA ★ Best Luxury Beverage Education Provider 2026 ★ Hospitality Training Excellence Award 2026

Frequently asked questions

How long do I have access? Six months (183 days) from the day you enroll. Can I start anytime? Yes. The course is 100% online and self-paced: start the moment you enroll and study on any device, whenever it suits you. It takes about 90 minutes in total, and you can pause whenever you like. What language is it in? The course is taught online in English. What do I need? Any device with internet. To taste along: a classic Kentucky straight bourbon, a wheated bourbon and a Bottled-in-Bond bourbon, plus a nosing glass. You can still complete the course without tasting. How does the exam work? A 15-question final quiz. Score 70% or more to pass; you have two attempts. Questions? Email [email protected] or call +1 (345) 938 0458. We are happy to help, including group bookings for teams.

Liquid Lively Fun

Saddle up and pour. About 90 minutes, 10 short video lessons and your certificate. Questions? [email protected] · +1 (345) 938 0458